Celebrating 20 Years of Care, Kindness, and Clean Homes With phClean
Twenty years is a meaningful milestone. It represents consistency, trust, and a commitment to doing things the right way, even as times change. This year, phClean proudly celebrates 20 years of serving local families with dependable, thoughtful residential cleaning. From our early days in Ames to providing trusted house cleaning in West Des Moines and beyond, our journey has always been about people first.
What began as one person cleaning homes to support her family has grown into a company known for reliability, kindness, and respect. While our team, tools, and systems have evolved, our purpose has remained the same: to make life easier by caring for the spaces people call home.
A story that started close to home

phClean’s journey began in 2006, when founder Sara Martin started cleaning homes out of a small office near downtown Ames. As a farm girl from Nevada and an Iowa State graduate, Sara understood the value of hard work, accountability, and treating people with respect. phClean wasn’t created to be a franchise or a volume-driven business. It was built to support real people with real lives, remain locally owned and stay involved in the communities it serves.
Over time, clients began to trust phClean not just with their homes, but with their routines, schedules, and peace of mind. That trust fueled steady growth. By 2014, the Ankeny office opened with local staff and leadership and in 2023, phClean expanded again, opening a West Des Moines office to serve a wider community while keeping the same personalized approach.
The Values That Have Guided Us For 20 Years
Even as phClean has grown, some things have never changed.
1. Kindness and respect come first
Every home is treated with care, and every client is treated like a neighbor. From the first phone call to every visit after, respect is non-negotiable.
2. Honest approach
Clear communication and transparency are part of every service. Clients know what to expect, and if something ever needs attention, it’s handled promptly and thoughtfully.
3. Positive energy matters
phClean believes the people you welcome into your home should make it feel lighter, not heavier. That’s why attitude and integrity matter just as much as cleaning skill.
4. A commitment to growth
Training, quality checks, and personal development are ongoing priorities. The goal has always been to get better, not just bigger.
A team built with care and opportunity
One of the things that makes phClean special is its people. Many team members started as cleaning technicians and grew into trainers, schedulers, supervisors, and managers. Many of our team members have been with us for years, growing alongside the company and helping shape the culture clients experience today. This hands-on experience gives our team a deep understanding of the work, the homes, and the expectations. You can see it in the details, the consistency, and the care brought to every visit.
More than cleaning, it’s a community
phClean has never been just about cleaning houses. Over the years, the company has supported local schools, nonprofits, fundraisers, and community organizations throughout central Iowa. Giving back is part of the mission, whether that’s supporting families in need, contributing to youth programs, or investing in staff education and growth.
Clients often say that working with phClean feels different. It feels personal. That’s because it is. Homes are deeply personal spaces, and phClean has always believed that caring for a home also means caring for the people who live there.
Looking ahead with gratitude
As phClean celebrates this 20-year milestone in the cleaning industry, the focus isn’t just on how far we’ve come, but on the people who made it possible. Clients who trusted us. Team members who showed up day after day. A community that supported a local business and helped it grow.
Over two decades, the world has changed, schedules have gotten busier, and expectations have evolved. phClean has adapted along the way without losing sight of what matters most. The future looks bright, but the mission remains simple: keep making life easier, keep treating people well, and keep homes shining.
Making everyday life a little easier
Over the years, one thing has stayed constant: life gets busy, and a little support can make a big difference. We love sharing helpful blogs along the way – little reminders and ideas for seasons like cleaning with kids home for winter break, tackling holiday baking messes, and simple routines that make daily life feel lighter.
And while our team takes care of the cleaning, we hope you find time to slow down and enjoy the moments that matter – maybe a quiet afternoon, a deep breath, or a walk through Walnut Woods State Park, all while knowing your home is in good hands.
Celebrate 20 years of care with phClean

For 20 years, phClean has been proud to serve our neighbors with honesty, respect, and a genuine desire to make everyday life easier. Whether you’ve been with us from the beginning or are just discovering our services, we’d love the opportunity to care for your home the same way we’ve cared for thousands of others across Ames, Ankeny, and West Des Moines.
As we celebrate this milestone, we invite you to experience what thoughtful, reliable residential cleaning feels like. Reach out today to request a quote and let our team help you enjoy a cleaner, calmer home.
















